A personal shopper shops Whole Foods & Trader Joe’s for your family. You pay store prices — no grocery markup. Omaha waitlist: we launch at 10 founding families.
Free to join. No charge until we launch. Founding pricing locked when you join.
We only use your email for waitlist updates. Questions or privacy requests: hello@mysundayback.com.
Three reasons we’re building this for busy Omaha families.
When we combine the best from Whole Foods and Trader Joe’s, your grocery total is often comparable to a single Hy-Vee trip — with dramatically better quality. You pay store prices. No grocery markup.
Each shopper serves 10-15 families and builds a real relationship. They know you want firm avocados because you're not using them until Wednesday. No gig worker does that.
For a dual-income family, 3+ hours every Sunday morning is priceless. The $89/wk Premium fee is about the cost of one family dinner out per week — and you get your Sunday morning back.
See how a typical weekly grocery run could compare when you combine the best prices from Whole Foods 365 brand and Trader Joe’s staples.
Illustration only. These are sample numbers — we have not completed an Omaha shelf walk yet. Real Omaha pricing data comes after in-store collection.
No app to learn. No complicated menus. Just your meals, your shopper, your door.
Share your family's favorite recipes. Our AI learns your pantry and preferences over time.
Each week, choose what your family wants to eat. We generate the perfect grocery list instantly.
Your dedicated shopper handpicks everything from Whole Foods & Trader Joe's and delivers to your door.
You pay exactly what the store charges. The service fee is separate, visible, and honest. Always.
Founding Family: waitlist members lock in $69 / $89 / $109 for 12 weeks, get priority shopper match, and a reserved delivery window. Not a coupon — your plan rate is locked when you join. No charge until we launch.
Zero markup on groceries. You see the store receipt. The service fee is the only cost above your food. That's the deal.
Every order shows two clear line items: what the store charged for your groceries (no markup, ever) and your flat service fee. That's it.
You see the actual Whole Foods and Trader Joe's prices. What the store charged is what you pay.
No delivery surcharges. No "service fees" buried in the grocery total. One flat, visible weekly fee.
If any item isn't up to your standard, we replace it on the next order. No questions asked.
When you combine the best prices from Whole Foods and Trader Joe’s, the grocery total is often comparable to a single Hy-Vee trip. The service fee is the only added cost — and it buys you 3+ hours every single week. The $89/wk Premium plan is about the cost of one family dinner out per week.
Instacart doesn't carry Trader Joe's. Their shoppers are gig workers who've never met you and grab whatever's closest on the shelf. Your My Sunday Back shopper knows your family. They know you want firm avocados, organic berries for the kids, and that you hate bruised apples. Completely different experience.
That's actually our biggest advantage. Your shopper serves about 12 families. They get to know exactly what you want. They're not grabbing and going — they're choosing like they're shopping for their own family. And if something's ever not right, we replace it on the next order, no questions asked.
Whole Foods and Trader Joe's — the two stores with the best organic selection and often the best prices on quality ingredients. Depending on your plan, we shop one or both stores and combine the best prices from each.
That's the old reputation. On everyday items, Whole Foods 365 brand and Trader Joe's are actually comparable to or cheaper than Hy-Vee — especially on organic. The difference is quality: better food. And when we combine the best prices from both stores, the total is often lower than a single Hy-Vee trip.
We launch in Omaha when 10 founding-family spots are filled. Founding Family members (everyone on the waitlist) lock in $69 / $89 / $109 for 12 weeks, get priority shopper match, and a reserved delivery window. Not a coupon — a 12-week rate lock. Free to join. No charge until we launch.
Join the waitlist and be among the first Omaha families to experience premium grocery delivery with a personal shopper who knows you.
Free to join. No charge until we launch. Founding pricing locked when you join.
We only use your email for waitlist updates. Questions or privacy requests: hello@mysundayback.com.